Tamarack Technology, Inc., has hired equipment finance technology veteran Greg Henderson to support the company's new artificial intelligence (AI) offering. In his role as Systems Operations Manager, Henderson will provide development, operational oversight and support for clients implementing the Tamarack.ai cloud-based platform, products and services.

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Tamarack Technology, Inc. has launched its artificial intelligence (AI) offering. Tamarack.ai is a business intelligence and productivity platform that applies machine learning and AI to continuously and autonomously help institutions reduce capital risk through analysis and learning gained from operational data.

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The pressure to be competitive in the equipment finance industry has never been higher. The Covid-19 pandemic and the current economic conditions combined with the need for equipment finance companies to satisfy both current and future customer expectations have driven the industry to a place where digital transformation is no longer “nice to have”, it’s essential.

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At the Annual ELFA Convention in San Antonio last month Scott Nelson moderated a panel on how millennials will shape the market over the next 30 years and how equipment finance businesses should be preparing for change. The panel was kicked off by an interview with well-known demographer, Kenneth Gronbach, and featured panelists: Zach Kimball, Jena Morgan, and Shea Huston.

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Given that this was my first ELFA Convention as a member of the industry, I thought I would make note of some of my first impressions and comparisons to the technical conferences with which I have been more familiar.

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If you look deeper – behind the financials – at the factors that are influencing trends and transforming industry economics, strategic planning is much more than updating last year’s AOP.

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